Search engine optimization (SEO) refers to the procedure of improving the volume and quality of site visitors to a particular website or an online web page through search engines. This can be done by making the website more search engine friendly. It also involves various other techniques that make websites attractive to search engines and users alike. These techniques are essential for attracting more visitors to a site or a page. Local SEO California Services In basic SEO terms, search engine optimization means “making sure that your site appears near the top of results pages of search engine results pages (SERPs)”. The goal of this is to attract as many…